I. Introduction Font trends are fonts that are used frequently these days. This year, designers are getting more innovative in choosing fonts. Designers should also choose fonts that are connected to a certain design. Choosing suitable fonts from the current font trends is much more than just choosing visually appealing ones. A good choice of …
Font Trends in E-commerce: Boosting Conversions through Typography
Increasing conversion rates is a goal in e-commerce strategies, and there are many ways to do it. Attention to font trends is one of them, especially since visual aspects are important in drawing visitors to your websites or online stores. Introduction Since the invention of modern print in the 14th Century by Johannes Guttenberg, typefaces …
Font Trends in Packaging Design: Creating Impactful Visuals
If a picture really speaks a thousand words, then why do we need a caption? Unfortunately, you may find it different with packaging. When it comes to that, balance in design may be required. We need to create an equilibrium of visual elements alongside written material. Introduction What are font trends? Before we get to …
Exploring Retro Font Trends: Nostalgia and Design
Some many font types have grown in popularity in recent years, one of which being retro font. What is retro font? As the name implies, retro fonts are a typographic style influenced by the 50s to 70s design trends. These fonts can be distinguished by their blocky shapes with serifs and other decoratives. Retro font …
How Font Trends Influence Branding and Marketing
Fonts are an integral element of a brand. Your choice of particular fonts will have an enormous impact on the “feel” of your business. If you do it right, your text style can perfectly connect your customers to your brand. The options, or the font trends, are massive. Accordingly, your selection is crucial. Here, we’ll …
The Psychology of Color and Font Combination: How to Choose the Right Color/Font Pairing for Your Brand
A strong impression of your brand can be conveyed through color and fonts combination. Fonts are believed to communicate brand goals and identity, while colors will radiate emotions. However, choosing the right color and font combination that will effectively deliver your messages within your brand is not easy: there are too many color shades and …
The Importance of Readability in Font Choice: Tips for Choosing Easy-to-Read Fonts
Font choice has a major impact on readability. Moreover, when the content is weighty and lengthy, uh, wait to let the reader leave the page immediately by choosing unfitting fonts. The aim of creating content is to deliver the information to the reader. Thus, you need to select the font wisely to give the target …
The Art of Pairing Fonts: How to Mix and Match Different Font Styles
Pairing fonts is essential for designing good typography. Whether you make it for a poster, logo, advertisement, invitation, website content, or others, it’s important to make sure that the font combination suits the type of event, is readable and is aesthetically pleasing. What makes it so important to choose complementary fonts? To name a few, …
The Impact of Web Fonts on Website Design: Pros and Cons
Often overlooked, typography is one of the essential elements to presenting your brand identity. It requires specialized yet limited fonts to reflect and convey your brand messaging in the digital space, especially in website designs. Luckily, there come the so-called web fonts. Indeed, web font has gained more popularity, resulting in the number of websites …
How to Choose the Right Font for Your Website
Deciding the best font for a website can take time and effort. One of the main reasons is that font plays an essential role in the user’s experience and engagement, not to mention in presenting your brand identity. Accordingly, how to choose the right font is essential – it might be somewhat overwhelming yet doable. …