How Font Trends Influence Branding and Marketing

Fonts are an integral element of a brand. Your choice of particular fonts will have an enormous impact on the “feel” of your business. If you do it right, your text style can perfectly connect your customers to your brand. The options, or the font trends, are massive. Accordingly, your selection is crucial. Here, we’ll …

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web fonts

The Impact of Web Fonts on Website Design: Pros and Cons

Often overlooked, typography is one of the essential elements to presenting your brand identity. It requires specialized yet limited fonts to reflect and convey your brand messaging in the digital space, especially in website designs. Luckily, there come the so-called web fonts. Indeed, web font has gained more popularity, resulting in the number of websites …

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How to Choose the Right Font for Your Website

How to Choose the Right Font for Your Website

Deciding the best font for a website can take time and effort. One of the main reasons is that font plays an essential role in the user’s experience and engagement, not to mention in presenting your brand identity. Accordingly, how to choose the right font is essential – it might be somewhat overwhelming yet doable. …

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10 YouTube Marketing Tips for Small Business

If you are still wondering whether YouTube marketing is effective for your small business or not, stop questioning and start using it. Being second only to Google, YouTube has become the most visited platform, with over a billion monthly viewers! It will be such a waste not to utilize it for your small business advertising …

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